Here’s an HTML-formatted discussion of Kickstarter investment returns, aiming for approximately 500 words:
Kickstarter isn’t really an investment platform in the traditional sense. It’s a crowdfunding platform. Backers contribute money to projects they want to see come to life, and in return, they usually receive rewards – the finished product, early access, or other perks associated with the project. There’s no equity or ownership involved, so you’re not buying stock in the company and expecting a financial return on investment in the same way you would on the stock market.
The “return” on a Kickstarter contribution is primarily the satisfaction of supporting a project you believe in and receiving the promised reward. However, this is where the potential for issues arises. While many Kickstarter projects deliver successfully, a significant percentage fail to meet their goals, run into production problems, or simply vanish with the funds. The failure rate is a real consideration for anyone considering backing a project.
Therefore, framing your Kickstarter contributions as “investments” in the hope of a direct monetary return is generally unwise. There are exceptions, but they are rare. For example, if you back a tech project that goes on to become wildly successful, the reward you receive might appreciate in value. Limited edition items or first-run products from a popular creator could become collector’s items. However, banking on this scenario is extremely risky. It’s far more likely that the reward will be worth less than you paid for it, especially after considering shipping costs and the time value of money.
Consider the risks involved:
- Project Failure: The project may never be completed, and you will likely lose your money.
- Delayed Fulfillment: The project may be completed, but fulfillment could be significantly delayed.
- Reward Quality: The reward may not meet your expectations in terms of quality or functionality.
- Lack of Recourse: Kickstarter offers limited protection for backers if a project fails. You can’t sue Kickstarter to get your money back.
However, there are indirect returns that can be considered. You might gain access to innovative products before they become mainstream, become part of a community surrounding a particular project or creator, or simply experience the joy of supporting independent creators. These intangible benefits can be highly rewarding, especially if you choose projects that align with your personal values and interests.
Ultimately, approach Kickstarter with caution and realistic expectations. Do your research on the project creator, carefully review the project details, and understand the risks involved. Treat your contributions as pre-orders or donations, not as investments guaranteed to generate a financial return. If you view it in this light, you’ll be less likely to be disappointed if the project fails or the reward doesn’t meet your expectations. Focus on the intrinsic value of supporting a project you believe in, rather than hoping for a financial windfall.